ROAR for Good is a women-led and mission-driven technology company dedicated to creating safer workplaces for women and other at-risk populations. Founded by Yasmine Mustafa, a refugee from Kuwait in 2014, ROAR for Good is currently headquartered in Philadelphia, PA. Their staff safety platform, AlwaysOn, protects staff no matter where they are. The patent-pending security solution is powered by fail-safe technology to empower employees to feel secure and connected.

Investment thesis

ROAR for Good’s patent pending security solution is an innovative device with clear applications in multiple sectors of the economy. There is also direct to consumer potential to supplement B2B sales.

Potential refugee impact

ROAR for Good, founded by a refugee, qualifies as an R1: Refugee-Owned business through the RIN’s Refugee Lens. Additionally, the company has designed a product to meet the needs of domestic workers, housekeepers, and other at-risk employees in the hospitality industry, many of which are immigrants and refugees. The company is a certified B Corporation.


Yasmine Mustafa – Founder & CEO


ROAR for Good is a certified B Corporation based in Philadelphia, PA.